Traffic Source + Affiliate Network

ReachEffect + SmartAdv

ReachEffect and SmartAdv are ready to track using Kintura.

Below we'll outline how to track conversions of SmartAdv offers with traffic from ReachEffect using Kintura. Please note that our session token {cid} is unique to Kintura. If you need help with another tracker let us know!

  1. ReachEffect

    Traffic Source Campaign URL

    If you intend on sending traffic source postbacks, get the External ID using extid=clickId. Auto Cost Tracking can be set using bid=cost.

    Recommended tokens (those that can be optimized) are as follows: 

    https://yourtrackingurl?pbid=pubId&ctgry=category

    Other variables you might want to track: 

    https://yourtrackingurl?camptype=campaignType&campid=campaignId

  2. SmartAdv

    Affiliate Network Offer URL

    SmartAdv wants us to pass our Kintura {cid} to their offers using this query-string format: 

    https://yourofferurl?s2={cid}
  3. SmartAdv

    Affiliate Network Postback

    We're going to tell SmartAdv to send our conversion postbacks to: 

    http://track.kintura.io/conversion?cid=#s2#&txid=#tid#&payout=#price#
  4. ReachEffect

    Traffic Source Postback

    If you want to let ReachEffect know about your conversions, be sure to enable server to server traffic source postbacks with their external id (passed in the first step as clickId) which will now be place in Kintura's {externalid} traffic source postback token: 

    http://track.reacheffect.com/conversion?clickId={externalid}&a=Company_Name

Can you help?

Please let us know if you want an affiliate network added to our presets by contacting us.