Traffic Source + Affiliate Network

Avazu DSP + OGAds.com


Avazu DSP and OGAds.com are ready to track using Kintura.

Below we'll outline how to track conversions of OGAds.com offers with traffic from Avazu DSP using Kintura. Please note that our session token {cid} is unique to Kintura. If you need help with another tracker let us know!

  1. Avazu DSP

    Traffic Source Campaign URL

    If you intend on sending traffic source postbacks, get the External ID using extid={subid}.

    Recommended tokens (those that can be optimized) are as follows:

    https://yourtrackingurl?Publisher={publisher_id}&creaid={creative_id}&cat={category}

    Other variables you might want to track:

    https://yourtrackingurl?bundle_id={bundid}&campid={campid}&campaign_name={campaign_name}&exchange={exchange}&media={media}&sourceid={source_id}&sourcenm={source_name}

  2. OGAds.com

    Affiliate Network Offer URL

    OGAds.com wants us to pass our Kintura {cid} to their offers using this query-string format:

    https://yourofferurl?aff_sub={cid}
  3. OGAds.com

    Affiliate Network Postback

    We're going to tell OGAds.com to send our conversion postbacks to:

    http://track.kintura.io/conversion?cid={aff_sub}&payout={payout}
  4. Avazu DSP

    Traffic Source Postback

    If you want to let Avazu DSP know about your conversions, be sure to enable server to server traffic source postbacks with their external id (passed in the first step as {subid}) which will now be place in Kintura's {externalid} traffic source postback token:

    http://mdsp.avazutracking.net/tracking/s2s.php?subid={externalid} 

Can you help?

Please let us know if you want an affiliate network added to our presets by contacting us.